Today marked an important day in SEO. It is the day Google turned off the lights on keyword data. Ok, we all saw this coming a few years ago and speculation abounded as to why. Google claims it was all in the name of privacy while conspiracy theorist state its all about the bottom dollar (converting more customers to pay into Adwords).
I don’t care what your position is about the change. The question I have is will you change? Well you don’t really have a choice anymore do you? […]